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Fat Atom Creed

1) We will do what we say, when we say it, for the price we quote you...period.

2) We will quickly and competently fix any mistakes we make relating to #1 without additional cost to you.

3) To ensure the success of a project, we will always be upfront and set realistic client expectations.

4) In order to accomplish #3, we will not be "yes men" to our clients, but will help them understand the obstacles and challenges of all projects...if that's ok with you.

5) Because of #4, we promise that behind any "smart ass" or "blunt" behavior on our end, we always have your best interest in mind.

6) To help with #5, we temper our straight-forward attitude with a fun-filled, casual environment.

7) We will not hug our clients....in public.

8) We will always quantify the worth of all our work to the client so that they know how much value we have brought to their business.

9) Left blank intentionally.

10) If our services do not lead to growth in your business, we will ritually abuse ourselves like Trappists monks.

11) Because 10 isn't loud enough.

^{Fat Atom Internet Marketing is a member of the Return Path Certification program as a Safe sender. We are part of the largest, most respected email certification program in the industry.}

What is the "Fat Atom"?

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The “Fat Atom”:

An efficient and effective strategy which combines all elements of marketing and organizes them around a well-developed website thus, making all marketing endeavors measurable, quantifiable and ultimately more powerful.

The Fat Atom Process:

Step 1: Questionnaire and Interview

Fat Atom will send you a detailed and thorough questionnaire we have put together after years of experience to get all the data we need to get started. We also follow up with a face-to-face meeting to allow our team to get familiar with your company and your goals for growing your business.

Step 2: Web Presence and Marketing Audit

Our research team will audit your companies current web presence plus the costs and ROI of any and all current marketing efforts both online and traditional. The purpose of this is to get a clear goal of where you are, how much ROI you are seeing with your current marketing, what kind of increase in sales or leads you can expect to see, and what kind of budget you need for an effective online marketing strategy.

Step 3: Fat Atom Creation and Fusion Analysis Report

We wrap up this part of the process with a Fusion Analysis report and a Fat Atom. The Fusion Analysis reports contains:

All statistics needed for a "complete picture" of your current web presence
The top 3 search phrases most beneficial to your business
S.W.O.T. analysis of your online marketing strategy (Strengths, Weaknesses, Opportunities, Threats)
Projected traffic, sales, and leads increases
Projected budget and ROI
Recommended Pay-Per-Click budget
Social Media marketing strategy and opportunities
Unique promotion and advertising opportunities relevant to your business

Step 4: Ongoing Implementation

Once a client approves their “Fat Atom”, we begin to implement the strategies on a monthly retainer basis. THERE ARE NO LONG-TERM COMMITMENTS, we justify our services every month with a "Fusion Report". If at any time you feel our services are not worth the cost, you can discontinue the next month.

As online technology changes and industries evolve, we constantly review, modify and recreate our tactical approaches in order to improve return on investment. This also makes us strategic partners with our clients. We become fully committed to their long-term success through dynamic application of online solutions, solutions that will make your atom fatter.